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Superior Financial Service That’s Second to None

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Going Above & Beyond

The Affinity Wealth Partners team was thoughtfully built to meet the full wealth management needs of your entire family. Going above and beyond, our friendly team prides itself on delivering personalized service and attention to detail that’s second to none. 


By developing deep, meaningful relationships with clients like you, we’re driven to be helpful in as many aspects of your life as possible. Going far beyond rates of return, we get to know all the complexities of your life and happily provide professional guidance to help you navigate those challenges. 


You’ve worked hard to achieve success for your family, and we’re proud to be the trusted financial stewards who give you the freedom to focus on what matters most in your life. 

Meet the Team


Dennis P. Williams

Registered Principal, RJFS

Managing Partner, Affinity Wealth Partners

Drawn to the financial industry by his keen interest in the capital markets and mathematics, Dennis enjoys forming lasting relationships and positively impacting the lives of clients and families our team serves. He works diligently and with compassion each day to ensure client assets are invested appropriately for their specific goals, using allocations within various capital markets that are designed to mitigate risk while producing the needed returns.


Prior to joining Affinity Wealth Partners in 2018, Dennis served as a first vice president, investment officer and branch office manager with Wells Fargo Advisors. Before that, he was employed with Merrill Lynch as vice president and resident director from 1991 to 2009, and from 1994 to 2005, Dennis served as president and co‐owner of Collegiate Catering. Dennis earned a bachelor’s degree from Lincoln University.


Dennis has served on the Springfield Catholic School development board along with several community charity boards and committees. He enjoys reading, following the Cardinals, Tigers, Chiefs, and Blues. He and his wife Sharon live in Springfield and also enjoy the Lake of the Ozarks. They have two children; Daniel who lives in St. Louis, and Jordan who lives with her husband Ben in Nashville. Dennis is a member of the Investment and Wealth Institute.

Dennis Williams

– Nicholas Sparks

“Sometimes the most ordinary things can be made extraordinary, simply by doing them with the right people.”

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